Colin Cowherd's $100 million podcast deal with Spotify has been a hot topic of discussion since it was announced in 2020. Some people have praised the deal, saying that it shows that Spotify is committed to podcasting and that Cowherd is a valuable asset. Others have criticized the deal, saying that it is too much money for a podcaster and that Cowherd is not worth the investment.
In a recent video, YouTuber and podcaster The Young Turks host Cenk Uygur criticized Cowherd's podcast deal, saying that it is "the worst podcast on Spotify." Uygur argued that Cowherd is a "boring" and "uninteresting" personality who does not offer anything new or insightful. He also criticized Spotify for spending so much money on a podcaster who is not a household name.
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Uygur's criticism of Cowherd's podcast deal is not the first time that the deal has been met with negative feedback. In 2020, when the deal was first announced, some people on social media expressed their disbelief that Spotify would be willing to pay so much money for a podcaster.
Despite the criticism, Cowherd's podcast deal remains one of the biggest in podcasting history. It is unclear how successful Cowherd's podcast will be, but it is clear that Spotify is betting big on him.
Here are some of the reasons why some people believe that Colin Cowherd's podcast deal is a bad investment:
Cowherd is not a household name. He is not as well-known as other podcasters, such as Joe Rogan or Marc Maron.
Cowherd's podcast is not very original. He often repeats the same talking points and arguments.
Cowherd is known for being controversial. He has often made offensive and insensitive comments.
Spotify is paying a lot of money for Cowherd's podcast. The deal is worth $100 million over five years.
Despite these criticisms, there are also some reasons to believe that Colin Cowherd's podcast deal could be a success: